About Us

We make AI movement
accessible to every developer

QuickPose was built by a team who spent years wrestling with the complexity of pose estimation — and decided there had to be a better way. Now we give that capability to developers in hours, not months.

From a tennis court to the world's movement stack

It started in 2019 with a problem in tennis. We founded Sliced Backhand Ltd to build AI-powered pose estimation tools for tennis coaching — analysing technique, tracking movement, and helping players improve their game using just a smartphone camera.

Then COVID hit. Gyms and courts closed overnight, and we pivoted fast — building a reflex training app that people could use at home. The app grew to 100,000 downloads and found an audience we never anticipated: physiotherapists and rehab clinicians using it to support ACL recovery and stroke rehabilitation patients.

That experience changed everything. We'd seen first-hand how powerful body tracking could be — not just for sports, but for health, for rehabilitation, for human wellbeing. And we'd also felt every sharp edge of building it ourselves: the model tuning, the performance trade-offs, the platform differences, the integration complexity.

All of that hard-won knowledge went into QuickPose. Launched in January 2023, it distils years of real-world pose estimation experience into an SDK that any developer can drop into their app in an afternoon.

100k Downloads of Reflexes — the app that proved what pose estimation could do beyond sport
1M+ QuickPose sessions completed as of November 2025 — across fitness, yoga, sports, and health apps worldwide
2 hrs Average time for a developer to integrate QuickPose and ship a working AI movement feature

How we got here

2019
Sliced Backhand founded

Started building AI pose estimation tools for tennis coaching — our first deep dive into body tracking on mobile devices.

2020 — COVID Pivot
Reflex training app launched

With courts and gyms closed, we pivoted to a home-based reflex training app. It reached 100,000 downloads and was adopted for ACL and stroke rehabilitation — expanding our sense of what pose estimation could do.

2022
QuickPose begins

We decided to stop rebuilding the same infrastructure across every project. Every lesson from Sliced Backhand went into designing a developer SDK — one that handles the hard parts so builders can focus on their product.

January 2023
QuickPose iOS SDK launched

The iOS SDK shipped — giving developers a production-ready pose estimation engine for fitness, yoga, sports biomechanics, and health apps. Built on MediaPipe's open-source foundation.

August 2025
Android SDK released

QuickPose expanded to Android — bringing the same production-ready pose estimation to the full mobile ecosystem, with native Kotlin and Jetpack Compose support.

November 2025
One million sessions

QuickPose passed one million sessions — a milestone that represents millions of real people getting form feedback, tracking their recovery, improving their movement, and pushing their performance through apps powered by our SDK.

Principles of our work

We've built enough software to know what matters — and what gets in the way.

🏗️

Developer experience first

A powerful SDK that's painful to use isn't powerful. We obsess over documentation, sample projects, and SDK design — because your time spent integrating is time not spent on your product.

📵

Privacy by architecture

On-device processing isn't a selling point we added — it's how the system was designed from the start. No video leaves the device. No data is ours to monetise.

🔬

Real-world accuracy

We tune for how people actually move — in imperfect lighting, at odd angles, on mid-range phones. Lab accuracy is easy. Production accuracy is the job.

🔓

Open foundations

QuickPose is built on MediaPipe — Google's open-source ML framework — so you're never locked into a black box. Transparent, auditable, and free to inspect.

Built on MediaPipe

QuickPose is built on top of MediaPipe, Google's open-source framework for on-device ML solutions. That means the pose estimation foundation you're building on is transparent, battle-tested, and maintained by one of the world's leading ML teams.

Apache License 2.0 MediaPipe open-source licence — view at opensource.org

Let's Explore What You Can Build

Whether you're integrating the SDK yourself or want a team to build your AI movement feature end-to-end — we'd love to hear about your project.

Book a Discovery Call

Or email us at info@quickpose.ai